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MAF Biosecurity New Zealand

Check, Clean, Dry

Check, Clean, Dry

MAF Biosecurity New Zealand (MAFBNZ) again called on the services of Screentime- this time to produce an instructional DVD showing fresh waterway users how to check, clean, and dry their equipment to help slow the spread of Didymo and other freshwater aquatic pests. Right from the first meeting Screentime quickly grasped our business needs, and demonstrated an insightful view of our campaign objectives, budget and time constraints and worked creatively to work within these parameters.

Steve and his team were impressive in the planning stages, ensuring that every thing that needed to be considered was. This really paid off when it came time to film the whole shoot ran smoothly despite challenging weather conditions on the day.The pre-production and planning by Screentime helped us produce something that met campaign objectives, we were happy with, and was produced within budget and to deadline

We would happily recommend and work with Screentime again.

Judith Hamblyn
Senior Communications Advisor

* Winner: 2009 MCA-I Silver Reel- Public Service Announcement

Clean Boats, Living Seas

Clean Boats, Living Seas
MAF Biosecurity New Zealand used Screentime to produce an instructional video for boaties explaining the hows and whys of correctly cleaning vessel hulls. The video is part of a campaign to encourage good boat hygiene as a means of preventing the spread of pest marine organisms around New Zealand, and hence protecting our unique coastal environment.

Starting with the proposal - Steve put a tremendous amount of time and energy into producing a proposal that clearly demonstrated some understanding of our business and the campaign objectives. The proposal made clear recommendations about the approach to take with the pragmatic target audience, and the budget was very competitive.

The shoot itself was an exercise in good planning, with every scene and interview segment in the script meticulously planned so we completed all filming at each location before moving on. We had a very full days shooting, but everything went like clockwork. Steve was very professional and approachable to deal with.

The final acid test was the end product - and we are delighted with this new communication tool [which] has been really well received by everyone who's seen it.

Lesley Patston
Senior Communications Advisor

Inflight & Inship Arrivals Information

Inflight & Inship Arrivals Information
We need people to follow the biosecurity laws when they enter New Zealand so we can keep out pests and diseases that could harm our environment. Millions of international travelers see our videos every year - and this year it was time for an update. At MAF Biosecurity New Zealand we needed a new in-flight video and a new cruise ship video - and Screentime obliged in a short time frame.

A real challenge was the need to film in airport and port arrivals areas - operated with high security - without disrupting the work of the Inspectors as they processed incoming passengers.

The Screentime team were great. The planning prior to the day of filming meant everything ran very smoothly on the day, and the post production work was equally as professional.

We're very happy with the result and wouldn't hesitate to work with Screentime again.

Wendy Billingsley
Principle Adviser- Social Marketing